Sky Confirm Unlimited Broadband

Sky have today publicly confirmed that Sky Broadband Max is Truly Unlimited.

We have been reading your comments and listening to customer feedback about what you’re looking for from your broadband provider and we’ve some exciting developments to share with you.

Truly unlimited broadband
One of the things you’ve told us is that you want “unlimited” broadband to be exactly that - truly unlimited. You’ve questioned why broadband products offering unlimited usage, such as Sky Broadband Max, adopt a Fair Usage Policy (FUP). We’ve taken your comments on board and this month we’ve removed the FUP from our Sky Broadband Max terms and conditions.


What does this mean for you? Well, if you’re a Sky Broadband Max customer it means you’re free to download as much as you want, whenever you want. We think this makes us the first major broadband provider to offer a truly unlimited package.

No speed caps on our network
Offering truly unlimited broadband is not the only promise we’re making to our customers. We know that another thing you really care about is getting consistent, reliable download speeds. One of the biggest gripes with some broadband providers is the capping of speeds during peak times, otherwise known as traffic shaping.

At Sky Broadband, we have a high-capacity network that is designed to carry huge amounts of traffic without congestion. So our promise to customers taking our Base, Mid or Max products is that we won’t slow down connection speeds at peak times. So whether you want to download a movie at 7am or a music track at 7pm, you’ll still be able to enjoy the same consistent speed. As Sky Connect customers are not on the Sky network we are unable to extend this promise to them.

Great value
Finally, we want to thank all of the customers who voted Sky the best overall provider in the BroadbandChoices.co.uk 2008 survey - there is no better accolade than our customers voting us into top spot in every category, including ‘good value for money’. We’re grateful for this support and it makes us want to work even harder to give you the quality, value and transparency you’re looking for.

So to sum it up, if you’re a Sky Broadband Max customer you can download as much as you want, whenever you want, at great speeds around the clock and all at a great value price.

So what are you waiting for… get downloading.
The Sky Broadband Team